About us

Marketing Alumni Münster is a club for current and former students and academic staff members of the Marketing Center Münster. It has over 1,100 members. This makes it one of the biggest subject-specific alumni associations in Germany. Our main objective is to build up a network which is buzzing with life and which will enable people to exchange experiences and keep in touch with each other. The furtherance of scholarship, research and teaching in the fields of marketing and management also loom large in the club's activities.

  • The Club


    After the foundation of the Institute for Marketing in 1969 many former students and academic staff members expressed the wish to keep in touch with the establishment where they once taught or studied. The club was finally  founded on 13 October 1989. On the eve of the Münster Marketing Symposium which was held on the twentieth birthday of the Institute for Marketing, 13 former students and non-professorial academic staff members  laid the foundation stone of what is now one of the biggest institute-specific alumni associations in the German-speaking world.

    In May 2007, after 18 successful years, the club's general assembly unanimously decided to extend club membership to every institutional level of the Marketing Center. As a result, Marketing Alumni Münster is now a club for all the current and former students and academic staff members of the Marketing Center Münster.

    In 2014 the club celebrated its twenty-fifth anniversary. It now has over a thousand members.


    Following the example of similar groups at American universities, Marketing Alumni Münster is trying to create an internet forum where alumni, current students and staff members (including MCM professors) can keep in touch with each other and exchange experiences in a manner which will benefit members in different ways. We also attach great importance to the furtherance of scholarship, research and teaching in the fields of marketing and market-oriented management.


    The club's lifeblood consists of active regional groups as well as individual active members who network with each other, meet to do things together, and  stage various events in the course of a year. Exchanges between members benefit everyone.

    The club has created various channels of information which can be used to get or keep in touch with other alumni, exchange information or network with other people:

    • an alumni and students' network: In our club's members' area you can create a personal profile, keep in touch with friends and acquaintances or found groups of your own.
    • XING: Use Marketing Alumni Münster's XING group to network with other members and exchange information in various internet forums.
    • Facebook: If you follow Marketing Alumni Münster on Facebook you will receive up-to-date information about what is going on at the University.
    • MCM News: All the members receive MCM News, which is published three times a year. This newsletter furnishes information about teaching and research activities as well as organizational changes and upcoming events at the Marketing Center.
    • MCM Aktuell: Our newsletter provides you regularly with information about new developments as well as events at the University in general and the MCM in particular.
  • Persons to contact

    Executive board

    Dr. Christian Böing
    Deputy chairperson
    Stefan Benthaus
    Deputy chairperson
    Utz Riehl
    Jens Sulek
    Kai Lügger
    First committee member
    Dr. Mathias Giloth
    Second committee member
    Jane Johne

    Advisory Board

    Prof. Dr. Manfred Krafft
    Deputy chairperson
    Dr. Christian Hahn
    Prof. Dr. Dieter Ahlert
    Prof. Dr. Dr. h.c. Klaus Backhaus
    Dr. Andreas Bierwirth
    Axel Brahm
    Angela Broer
    Dr. Simone Elsner
    Prof. Dr. Thorsten Hennig-Thurau
    Prof. Dr. Dr. h.c. mult. Heribert Meffert
    Dr. Jesko Perrey
    Prof. Dr. Thorsten Wiesel


    Do you have any questions about the club's activities? Would you like to join or support the club? If so, you should get in touch with the club's office.

    Marketing Alumni Münster e. V.
    c/o Marketing Center Münster
    Am Stadtgraben 13 - 15
    48143 Münster

    Tel: +49 251 83-25021
    Fax: +49 251 83-25024